Technical Advice

"Why Phishing Training Works—and What You Need to Do to Make It Work"

2025-05-10

Image credit: Created for TheCIO.uk by ChatGPT

Phishing remains the single biggest threat vector for most organisations—yet it’s also one of the easiest risks to mitigate. That’s why regular, well-designed phishing training has become a staple for IT leaders. But does it really work, and how do you make sure your programme delivers real results?

Why Phishing Training Works

• It builds muscle memory: Regular exposure to simulated phishing emails helps staff spot the signs before they click.
• It raises awareness: Even non-technical users become more sceptical and cautious with suspicious messages.
• It creates positive peer pressure: When staff know they’re being tested, they tend to warn each other and ask questions.

How to Make It Work in Your Organisation

• Simulate real threats: Don’t just use generic, obvious phishing emails. Mimic the real lures your sector faces, and keep it fresh.
• Train regularly—but not predictably: Quarterly or monthly tests are best, but avoid making them routine or easily guessed.
• Focus on learning, not punishment: The goal is improvement, not embarrassment. Offer supportive feedback and extra training to those who slip up.
• Share results—but protect privacy: Report overall stats to the business, but avoid naming and shaming individuals.
• Tie it to broader security culture: Phishing awareness shouldn’t be a box-ticking exercise. Make it part of a wider security-first mindset.

The Bottom Line

Phishing training works best when it’s ongoing, relevant, and delivered as part of a positive, learning-focused culture. As a CIO or IT leader, it’s one of the most cost-effective ways to reduce risk—if you take it seriously and keep it evolving.